1. Privacy Policy

General

The Performance Curve Book ("We", “Us”) are committed to protecting and respecting your privacy. This Privacy Policy (“Policy”) sets out the basis on which the personal data collected from you, or that is provided to Us will be processed by Us. Please read the following carefully to understand our views and practices regarding your personal data and how We will treat it.

Privacy

Your Personal Information

We collect and process the following types of information from you in the course of you using our website:

  • Information that you provide by:

    • sending email(s) to us

    • filling in forms

    • signing up to our mailing list

  • Specifically, we may collect the following types of personal details:

    • Business or Personal contact details; Name, email address

  • Details of your visits to our websites including, but not limited to, traffic data, location data, IP address, and device data (e.g. device type, browser and operating system type). For more information, please see the Cookies policy.

All personal details that you provide to us must be true, complete and accurate. If you provide us with inaccurate or false data, and we suspect or identify fraud, we will record this.

Uses made of your information

Purposes of processing

We will only use your personal information where we have a lawful basis to do so. The lawful purposes that we rely on are:

  • consent (where you choose to provide it).

  • legal compliance.

We use information held about you in the following ways:

  • To provide you with access to our website.

  • To ensure that content on the website is presented in the most effective manner for you and for the device(s) you use to access and view the website.

  • To provide you with information that you request from Us.

  • To notify you about changes to this Privacy policy and our Cookies Policy.

Marketing

In addition to the above uses, you can sign up to receive marketing information about Us.

If you change your mind to receiving marketing information, please contact Us at the contact details set out below or opt-out by clicking on a link in the email we may send to you.

Please note, that it may take us a few days to update our records to reflect your request. If you ask us to remove you from our marketing list, we shall keep a record of your name and email address to ensure that we do not send to you marketing information.

Disclosure of your Information

For our legitimate interests, We routinely disclose your personal data to third parties as follows:

  • to partners who we work with to provide our services.

  • to subcontractors, third party service providers, agents, and other associated organisations who work with Us to provide Us services such as operational or administration support, website design, document design or accountancy services.

  • to our IT software providers who provide Us services such as IT platforms, domain hosting, email services, data storage, backup systems, accountancy software.

We shall provide such third parties only with such of your personal data as they need to provide the service for Us and if we stop using their services, we shall request that they delete your personal data subject to applicable laws.

We may also disclose your personal data to third parties:

  • if We are under a duty to disclose or share your personal data in order to comply with any legal obligation; or

  • to protect Our rights, property, or safety and any third party We interact with to provide the website.

Storing your personal data

Security

We take appropriate measures to ensure that any personal data are kept secure, including security measures to prevent personal data from being accidentally lost, or used or accessed in an unauthorised way. We limit access to your personal data to those who have a genuine business need to know it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.

We will notify you and any applicable regulator of a suspected data security breach where We are legally required to do so.

Unfortunately, the transmission of information via the internet is not completely secure. Although We will do our best to protect your personal data, We cannot guarantee the security of your data transmitted to the Website; any transmission is at your own risk. Once We have received your information, We will use strict procedures and security features to try to prevent unauthorised access.

Keeping your personal data up to date

If your personal details change you may update them by amending by following a link in our email(s) or by sending a request by email to the contact details below. If you have any questions about how We use data collected which relates to you, please contact Us by sending a request by email to the contact details below.

We will endeavour to update your personal data within fourteen (14) working days of any new or updated personal data being provided to Us, in order to ensure that the personal data We hold about you is as accurate and up to date as possible.

How long we keep your personal data

We will hold personal data only as long as we need it for our legitimate purposes and as permitted by applicable law, legal rights or tax obligations. Once we no longer have any legitimate reason to retain your personal data, we shall make sure it is deleted or made anonymous within our system or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

Where we store your personal data

The data that We collect from you may be transferred to, and stored at, a destination outside the United Kingdom (“UK”) and outside of the European Economic Area ("EEA"). It may also be processed by staff operating outside the UK or EEA who work for Us or for one of our suppliers. Such staff maybe engaged in, among other things, the provision of support services.

If you would like further information, please contact us.

Your rights

Under applicable laws, you have a number of important rights in relation to your personal data:

  • require Us to correct any mistakes in your information which We hold.

  • require the erasure of personal data concerning you in certain situations.

  • receive the personal data concerning you which you have provided to Us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations.

  • object at any time to processing of personal data concerning you for direct marketing.

  • object to decisions being taken by automated means which produce legal effects concerning you or similarly significantly affect you.

  • object in certain other situations to our continued processing of your personal data.

  • otherwise restrict our processing of your personal data in certain circumstances.

For further information on each of those rights, including the circumstances in which they apply, see the Guidance from the UK Information Commissioner’s Office (ICO) on individuals rights under the General Data Protection Regulation.

If you have any complaints in relation to this Policy or otherwise in relation to our processing of your personal data, please contact us. If you are not satisfied with our response, you can also contact the Information Commissioner, see www.ico.org.uk to lodge a complaint. If you are outside of the UK, you have the right to lodge your complaint with the relevant data protection regulator in your country of residence.

If you would like to exercise any of those rights, please email us and:

  • let Us have enough information to identify you (e.g. email address, name, contact details)

  • let Us have proof of your identity and address (a copy of your driving licence or passport and a recent utility or credit card bill), and

  • let Us know the information to which your request relates to.

How to Complain

We hope that We can resolve any query or concern you raise about our use of your information.

The General Data Protection Regulation also gives you right to lodge a complaint with a supervisory authority, in particular in the European Union (or European Economic Area) state where you work, normally live or where any alleged infringement of data protection laws occurred. The supervisory authority in the UK is the Information Commissioner who may be contacted at https://ico.org.uk/concerns/ or telephone: 0303 123 1113.

Changes to our Policy

We reserve the right to modify this Policy at any time. Any changes We may make to our Policy in the future will be made available to you using the Website. If the change significantly affects your rights or obligations, and We have your email address, We shall contact you accordingly. Your continued use of the Website shall be deemed your acceptance of the varied privacy policy.

Contact

All questions, comments and requests regarding this Privacy and Cookies Policy should be addressed to info@performancecurvebook.com.

2. COOKIES POLICY

General

What are cookies?

A cookie is a small file of letters and numbers that We store on your browser or the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive.

We may collect information about your mobile phone, computer or other device from which you access the Website including where available your IP address, operating system and browser type, for systems administration and to report aggregate information to third party affiliates. This is statistical data about our users’ browsing actions and patterns and does not identify any individual. We may, however, use such information in conjunction with the data We have about you in order to track your usage of our services.

Our Website uses cookies to distinguish you from other users of our Website. This helps Us to provide you with a good experience when you browse our Website and also allows Us to improve the Website. By using our Website, you agree to our use of cookies as more specifically set out below.

We also use other tracking technologies like web beacons (sometimes called “tracking beacons” or “clear gifs”) and local storage. These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our websites or apps, or opened an email that we have sent them.

Use of cookies

What cookies do we use?

The cookies We use include:

  • “Analytical” cookies. They allow Us to recognise and count the number of visitors and to see how visitors move around the Website when they are using it. This helps Us to improve the way our Website works, for example, by ensuring that users are finding what they are looking for easily.

  • “Strictly necessary” cookies. These are cookies that are required for the operation of our Website. They include, for example, cookies that enable you to log into secure areas of our Website.

  • “Functionality” cookies. These are used to recognise you when you return to our Website. This enables Us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

Please note that third party affiliates may also use cookies, over which We have no control.

Below you can see a description of each cookie that we use, what it does and when it expires.

Name: Crumb
Purpose: Prevents cross-site request forgery (CSFR)
Expires: Session

Name: squarespace-popup-overlay
Purpose: Prevents a promotional pop-up message appearing if the visitor dismisses it
Expires: Persistent

Name: squarespace-announcement-bar
Purpose: Prevents an announcement bar message appearing if the visitor dismisses it
Expires: Persistent

Name: ss_cid, ss_cvr, ss_cpvisit and _ga
Purpose: Identifies unique visitors and tracks a visitor’s sessions on our site
Expires: 2 years

Name: ss_cookieAllowed
Purpose: Remembers if you agreed to placing Analytics cookies on your browser if the site is redistricting placement of cookies
Expires: 30 days

We also use Google Analytics to monitor how our Website is used. Google Analytics collects information anonymously and generates reports detailing information such as the number of visits to the Website, where visitors generally came from, how long they stayed on the Website and which pages they visited. Google Analytics places several persistent cookies on your device’s hard drive. These do not collect any personal data. If you do not agree to this, you can disable persistent cookies in your browser. This will prevent Google Analytics from logging your visits.

We also use social media buttons and/or plugins on our Website that allow you to connect with your social network in various ways. For these to work the relevant social media sites (Twitter, Facebook and LinkedIn) will set cookies through our Website which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.

How you can control cookies

You can accept or reject cookies by amending your web browser controls. But if you choose not to allow the use of cookies, your experience of our Website will be limited and many integral aspects might not work at all.

To change your cookie settings, or if you want to be notified each time a cookie is about to be used, you should amend the settings provided in your web browser to prevent us from storing cookies on your computer hard drive. You can manage your cookie settings by following your browser's instructions. Here are some links that might be of assistance:

You can find more information about cookies at http://www.allaboutcookies.org/ and http://www.youronlinechoices.com/.

3rd party links

Information about 3rd party links on our website

Our website contains links to third party websites. We will only include links to websites we believe are genuine and relevant to our users. However, We cannot guarantee or verify the contents of any externally linked website. Users should be cautious and note they click on external links at their own risk and The Performance Curve Book cannot be held liable for any damages or implications caused by visiting any external links on our Website.

Contact

All questions, comments and requests regarding this Cookies Policy should be addressed to info@theprerformancecurvebook.com.